Job Posting

Marketing Data Analyst (Lahore)

About the Role

NeeFox® – Best IT Solutions Company is looking for a highly analytical and detail-oriented Marketing Data Analyst to join our results-driven marketing team in Lahore. You will be the analytical engine of our team, responsible for transforming raw marketing data into powerful insights that shape our strategy and optimize campaign performance. This role is perfect for someone who loves digging into numbers, finding patterns, and telling compelling stories with data. You will be instrumental in helping us and our clients make smarter, data-backed decisions.

A Day in the Life

As our Marketing Data Analyst, you live at the intersection of data and strategy. You might start your day building a custom performance dashboard in Google Looker Studio to give a client a clear view of their campaign ROI. You’ll then dive deep into Google Analytics 4, analyzing user behavior on a new website to identify friction points in the conversion funnel. In the afternoon, you could be collaborating with our PPC specialist to analyze the results of a recent A/B test, followed by preparing a weekly insights report for the marketing team that highlights key trends and provides clear recommendations for action.

Key Responsibilities

Data Analysis & Interpretation: Collect, clean, and analyze large datasets from various marketing sources, including Google Analytics, Google Ads, Meta Ads, and CRM systems.
Reporting & Visualization: Design, build, and maintain insightful dashboards and reports using tools like Google Looker Studio to track KPIs and visualize performance trends for internal and client stakeholders.
Campaign Performance Analysis: Continuously monitor and evaluate the effectiveness of marketing campaigns, providing clear insights into what’s working, what’s not, and why.
Conversion Rate Optimization (CRO): Analyze user journeys, A/B test results, and conversion funnels to identify and recommend opportunities for optimization.
Data Storytelling: Translate complex data findings into clear, concise, and actionable recommendations for non-technical team members and clients.
Data Integrity: Ensure the accuracy of our marketing data by managing and troubleshooting tracking implementations through tools like Google Tag Manager.

Key Responsibilities

Required (Must-Haves)

2+ years of professional experience in a data analysis role, specifically within marketing, business intelligence, or a related field.
Expert-level proficiency with Google Analytics 4 (GA4), including event tracking and reporting.
Strong experience with data visualization tools, particularly Google Looker Studio (or Tableau, Power BI).
Advanced skills in Microsoft Excel or Google Sheets (pivot tables, complex formulas, data manipulation).
A strong analytical mindset with the ability to think critically and solve problems with data.

Preferred (Nice-to-Haves)

Hands-on experience with Google Tag Manager (GTM) for tag implementation and management.
Basic knowledge of SQL for querying databases.
Experience analyzing data from CRM platforms (e.g., HubSpot).
Familiarity with A/B testing platforms and statistical analysis.

Why Join the NeeFox® Dream Team?

Drive Strategy with Data

Be the data-driven voice in the room. Your insights will directly influence marketing strategy and have a measurable impact on our clients' success.

Master Your Craft

Work with a wide range of data from diverse clients and industries, sharpening your analytical skills on a modern marketing stack.

A Key Member of the Team

You are a critical partner to every function in our marketing department, from paid media to content and SEO.

We support your passion for data with opportunities for advanced training, certifications, and career progression.

Ready to Lead the Charge?

We are excited to review your application.