What are Framer variables?

Framer variables are reusable values that store specific design properties, such as a color (#000000), a number (16px), or a string of text ('Learn More'). At NeeFox® – Best IT Solutions Company, we use them as the foundational tokens of a design system. Instead of applying a color directly to an element, we apply a variable. This means if you need to update that color later, you only change the variable's value, and every element linked to it updates automatically across your entire site, ensuring perfect consistency and effortless maintenance.

What is the difference between variables and styles in Framer?

Variables and styles work together but serve different functions. Variables store single, raw values (like a specific hex code for a color). Styles, on the other hand, can be a composite of multiple properties and variables. For example, a 'Heading 1' text style would define the font family, font size, and color. At NeeFox® – Best IT Solutions Company, we build a framer design system by creating foundational color and spacing variables first, and then use those variables to define our text and color styles for a highly organized and scalable setup.

What types of variables are available in Framer?

Framer offers several types of variables to control different aspects of your design. The primary types are Color Variables for fills and borders, Number Variables for properties like spacing, padding, radius, and opacity, and Text Variables for reusable strings of text. There are also Link Variables for URLs. The team at NeeFox® – Best IT Solutions Company uses a combination of all these types to create a comprehensive framer design system that gives you granular control over every element of your website.

How do variables help with creating a dark mode?

Variables are essential for creating features like a dark mode. We can create a 'mode' within our variable collection, allowing us to define two different values for the same variable: one for light mode and one for dark mode. For example, a 'TextColor' variable could be black in light mode and white in dark mode. When a user toggles the theme, every element linked to that variable will instantly switch to its correct dark mode value. NeeFox® – Best IT Solutions Company uses this to build seamless and consistent theme-switching experiences.

Can variables be used for responsive design?

Yes, Number Variables are incredibly powerful for responsive design. For example, NeeFox® – Best IT Solutions Company can create a variable for 'Section Padding' and then assign it a different value for each breakpoint (desktop, tablet, and mobile). This allows us to control the spacing of our layouts systematically across different screen sizes from a central set of rules. This makes managing responsive design much more efficient and ensures that the visual rhythm of your site is consistent across all devices.

What is a 'design system' in the context of Framer?

A framer design system is a complete set of standards, reusable components, and guidelines that govern your website's design. At its core are the framer variables (colors, spacing). These variables are then used to create styles (typography, color palettes) and a library of components (buttons, navbars). NeeFox® – Best IT Solutions Company builds these systems to ensure that anyone on your team can build new, on-brand pages quickly and consistently, creating a cohesive user experience as your site scales.

How do variables make a website easier to maintain?

Variables make website maintenance incredibly efficient. Imagine your company goes through a rebrand and needs to update its primary color. Without variables, you would have to manually find and change that color on hundreds of different elements across your site. With a variable-driven system built by NeeFox® – Best IT Solutions Company, you only need to make one change: update the 'BrandPrimary' color variable. This single update will then automatically propagate across every single element linked to it, saving hours of tedious work and eliminating the risk of inconsistencies.

Can variables be connected to the Framer CMS?

While you cannot directly link a CMS field to a design variable (like changing a site's brand color from the CMS), variables are crucial for styling the components that display your CMS content. For example, the text and color styles used within your blog post template are built using variables. This ensures that every single blog post generated by the framer cms api is perfectly styled and consistent with the rest of your site, which is a key principle of a strong design system.

What is the 'single source of truth' concept?

The 'single source of truth' is a fundamental concept in design systems. It means having one central place where all your core design decisions (like colors and fonts) are defined. Framer variables serve as this single source of truth. By ensuring that every element on your site references these central variables, NeeFox® – Best IT Solutions Company eliminates design inconsistencies and ambiguity. This creates a highly organized and professional workflow, which is essential for managing a website, especially with a larger team.

How do you structure a variable system?

A well-structured variable system is often based on a methodology like Atomic Design by Brad Frost. NeeFox® – Best IT Solutions Company starts by defining the most basic 'atomic' values—your core color palette and spacing scale. We then use these primitive variables to create more specific 'semantic' variables, such as color-text-primary or spacing-medium. This layered approach makes the framer design system incredibly flexible and easy to understand, allowing for both consistency and scalability as the design grows in complexity.

Framer Website Design & Development

Expert Framer Localization for a Truly Global Reach

Go beyond translation. We create culturally resonant web experiences that speak directly to your international markets, building trust and driving growth.

5/5

08 years experience

About Our Framer Localization Services

To succeed in a global marketplace, your website must do more than just speak different languages—it must understand different cultures. NeeFox® – Best IT Solutions Company provides expert framer localization services that transform your website into a culturally resonant experience for every user, no matter where they are. This process goes far beyond simple translation. We adapt your content, imagery, and even UI elements to align with the specific cultural nuances and expectations of your target markets. By leveraging Framer’s powerful localization features, we can display different images, use appropriate date and currency formats, and adjust layouts for each locale. This meticulous attention to detail ensures your brand communicates with authenticity and respect, building genuine trust and a stronger connection with your international audience.

Our framer multilingual services are built on a foundation of technical excellence and strategic insight. The team at NeeFox® – Best IT Solutions Company handles the entire localization workflow, from initial setup to final deployment. We utilize Framer’s built-in AI for rapid, high-quality baseline translations, which are then refined by professional linguists to ensure perfect accuracy and tone. A crucial part of our service is ensuring your international SEO is flawless; we configure language-specific URL structures and implement hreflang tags correctly so search engines can serve the right version of your site to the right users. This is a key part of our holistic Framer SEO strategy, maximizing your visibility in every target region and turning your website into a powerful engine for global growth.

Why Choose Framer Website for Your Business?

Framer is more than just a website builder, it’s a comprehensive platform for creating professional, production-ready websites. It empowers businesses to achieve their digital goals without compromise.

Framer is built for speed. It automatically optimizes everything—images, code, and hosting on a global CDN—to ensure your website achieves near-perfect performance scores, keeping visitors engaged and boosting your SEO.

Say goodbye to template restrictions. The Framer website builder offers a free-form canvas that allows for complete creative control, enabling us to build a truly bespoke site that perfectly reflects your brand’s identity.

A beautiful Framer website is built to be found. The platform provides all the tools needed for robust on-page SEO, including customizable meta tags, clean URLs, automatic sitemaps, and structured data capabilities.

Framer’s integrated AI tools accelerate the design and content creation process, allowing for faster project turnarounds. This AI-native foundation also makes it the ideal platform for integrating advanced AI features and chatbots.

Our Proven Framer Website Development Process

We follow a collaborative, four-step process to ensure we deliver a high-quality website that aligns perfectly with your business objectives.

Strategy & Planning

Every successful project starts with a solid plan. We kick off with a collaborative discovery session to dive deep into your business objectives, target audience, and competitive landscape. From there, we develop a comprehensive project strategy, create a detailed sitemap, and map out the core user journeys. This strategic blueprint ensures that every design decision is purposeful and aligned with your goals for growth.

Design in Framer

This is where your vision begins to take shape. Our UI/UX experts craft a stunning, user-centric design directly within Framer, building a complete design system with your brand's colors, typography, and components. We deliver a high-fidelity, interactive prototype that you can click through and experience on any device. This allows for a transparent feedback loop, ensuring the final design is exactly what you envisioned before any development begins.

Development & Optimization

With the design finalized, our developers bring it to life on the Framer platform. We build a pixel-perfect, fully responsive website that looks flawless on every screen. We implement fluid animations, set up a user-friendly CMS for easy content management, and integrate any essential third-party tools like analytics or marketing automation. Throughout this phase, we prioritize clean development and conduct rigorous Framer Speed Optimization to guarantee lightning-fast load times.

Launch & Support

Before going live, your website undergoes extensive quality assurance testing across multiple browsers and devices to ensure a bug-free experience. We manage the entire launch process for a seamless deployment. Afterward, we provide your team with personalized training videos and documentation to empower you to manage your new site confidently. Our partnership doesn't end at launch; we offer ongoing support and maintenance plans to keep your site secure, updated, and performing at its peak.

Why Choose NeeFox® – Best IT Solutions Company as Your Framer Partner?

Selecting the right partner is crucial for the success of your project. NeeFox® – Best IT Solutions Company is more than just a Framer agency, we are a team of passionate strategists, designers, and developers dedicated to your success.

Developing Top-Notch Customized Websites

Valentte London

Custom WordPress + Woocommerce

The Outrage

Shopify Winter Store

Mudco

WIX Animated Website

MCOPE

Business WIX Website

Char & Oak

Custom Webflow Business Website

Digital Akurasi

Business Webflow Website

People are talking

Making our clients happy isn’t just about building beautiful websites. It’s about building a relationship, earning trust, and growing together.

Henry Oliver

Owner, Oliver’s Outdoors

Neefox optimized our Google Ads campaigns with precision. Conversions increased, and ad spend efficiency improved. I only wish their dashboard insights were more customizable for tracking specific KPIs.

Stephanie Brown

Head of Growth, FreshMart

Neefox’s Google Ad Services team knows their stuff. My campaign delivered great results and reduced my cost per click significantly. The only downside was the initial setup, which took longer than anticipated.

James Valentine

Marketing Director, Prime Products

I partnered with Neefox for Meta Ads, and the results were fantastic. My brand reach grew exponentially. However, I felt their onboarding process could be more streamlined for first-time advertisers.

Lisa Monroe

Social Media Manager, GlowUp Co.

Neefox managed our Meta Ads campaign brilliantly. They achieved great ROI and improved ad performance. The only issue was a delay in responding to a few of our queries during the campaign.

Brian Turner

Digital Strategist

After working with Neefox for SEO, my site traffic doubled. Their strategies were well-thought-out, but I felt the monthly reports could have been more detailed to better understand the progress.

Olivia Green

Founder, Small Biz Digital

Neefox’s SEO team improved my website’s ranking significantly within three months. They also provided valuable content suggestions. While their services are not the cheapest, the results justified the cost.

we’re here to all your questions

Have a Question? The Answer is Yes!

These are the questions we get from you the most.

What is the difference between localization and translation?

Translation is the process of converting text from one language to another. Framer localization, on the other hand, is a much deeper process. At NeeFox® – Best IT Solutions Company, localization involves adapting your entire website—including images, colors, date formats, and cultural references—to feel native to a specific region. As explained by the Globalization and Localization Association (GALA), this cultural adaptation is key to truly connecting with a global audience. It ensures your brand message is not just understood, but also culturally appropriate and resonant.

How does Framer handle multilingual SEO?

Framer has excellent built-in features for multilingual SEO. It automatically creates language-specific URL subdirectories (e.g., yourdomain.com/es for Spanish) and, crucially, adds the correct hreflang tags to your site's code. These tags are signals that tell search engines like Google which language and region each page is for. NeeFox® – Best IT Solutions Company ensures this technical setup is perfectly configured, which helps Google serve the correct language version of your site to users in different countries, significantly boosting your international search rankings.

How does Framer's AI translation work?

Framer has a powerful, built-in AI feature that can translate your entire website's content in seconds. It uses advanced language models (like those from OpenAI) to provide a high-quality initial translation. The team at NeeFox® – Best IT Solutions Company uses this as an efficient starting point. We then have the AI-generated text reviewed and refined by professional human translators to ensure perfect nuance, accuracy, and adherence to your brand's specific tone of voice, giving you a fast yet flawless result.

Can I use different images and links for each language?

How do you manage localized content in the Framer CMS?

Managing localized content in Framer is incredibly efficient because it's all handled within a single CMS. When NeeFox® – Best IT Solutions Company sets up your CMS for a multilingual site, each field (like "Title" or "Body Text") will have a primary version and then separate tabs for each additional language. This means you can manage all language versions of a single blog post or product from one central location, which dramatically simplifies your content workflow and ensures everything stays organized.

What is a language switcher and how does it work?

A language switcher is a navigation element, typically a dropdown menu, that allows users to manually select their preferred language. NeeFox® – Best IT Solutions Company can add and style a language switcher to perfectly match your site's design. Framer also offers an "Automatic Locale" feature, which we can enable. This will automatically detect a first-time visitor's browser language and redirect them to the appropriate version of your site, providing a seamless and personalized experience from their very first visit.

How are URLs structured for different languages in Framer?

Framer uses a subdirectory structure for different languages, which is the method recommended by Google for international SEO. Your primary language will live at the root domain (e.g., yourdomain.com), while other languages will be in subdirectories (e.g., yourdomain.com/de for German or yourdomain.com/fr-ca for Canadian French). NeeFox® – Best IT Solutions Company will help you configure these URL slugs during the setup of your framer multilingual services, ensuring a clean and SEO-friendly structure.

What happens if some content isn't translated?

Framer has a built-in fallback system. If a piece of content—whether it's a headline, a paragraph, or an image's alt text—has not yet been translated into a specific language, Framer will automatically display the content from your site's primary (default) language. This ensures that users will never see empty spaces or broken sections on your website. NeeFox® – Best IT Solutions Company manages this process to guarantee a complete and professional user experience, even if some translations are still in progress.

How does Framer's localization compare to third-party tools like Weglot?

Third-party tools like Weglot are excellent solutions that work by scanning your live site and replacing content using JavaScript. Framer's localization, however, is a native, fully integrated feature. This generally leads to better performance and deeper integration with the platform's features, like the CMS and component variables. At NeeFox® – Best IT Solutions Company, we believe that for anyone building a site on Framer, using the native framer localization feature provides a more seamless, powerful, and SEO-friendly solution for creating a multilingual web presence.

Can you localize content that is not text, like date formats?

Yes. True localization, as practiced by NeeFox® – Best IT Solutions Company, goes beyond just words. While Framer doesn't automatically change formats like dates or numbers based on the locale, we can build custom components or use specific formatting within the CMS to handle this. For example, we can ensure that a date is displayed as DD/MM/YYYY for a European audience and MM/DD/YYYY for an American audience. This attention to small but important cultural details is a key part of our comprehensive framer localization service.